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Thinking of Starting a Podcast? Here Are Some Things to Consider.

Filed in Blog, Community Information, Tech Tips by on November 15, 2019 • views: 291

Podcasting is undeniably one of the fastest growing mediums. There are podcasts about anything you can think of, from news and true crime to wellness, comedy, music… even podcasts about how to create a podcast! It’s a lot to take in. 

One of the coolest things about podcasting is that it is leveling the playing field of media expression. Practically anyone can create a podcast, and importantly, anyone can distribute their podcast for free. You can create a podcast about something extremely niche, and someone else out there will be able to find it. Here at the Media Center, we think that’s awesome – and we hope to be at the forefront of helping Cape Codders express themselves through podcasting. 

So, we’re offering podcasting classes and a podcasting kit (the RODECaster Pro) to our members – for free!

Before you start creating your podcast, there are a few questions you might want to ask yourself. 

  1. What type of podcast will you be making?

If you listen to podcasts, you’ve probably noticed that there are a lot of different types of podcasts. An easy place to start is a conversational podcast featuring a discussion or interview between 2 or more people. This type requires little post-production, making it easier on the producer.

A more advanced producer might be interested in making a nonfiction narrative podcast. Think Serial and This American Life. These kinds of podcasts often tell a story, or multiple stories, throughout the course of one episode or a whole season. Nonfiction narrative podcasts take more time and energy to produce because they often include a combination of interviews, narration, and other soundbites, and these items are usually collected over a long period of time. Additionally, these podcasts may benefit from more attention to music and sound effects to enhance the story. Though a narrative podcast may be more difficult to produce, don’t let that stop you if you’ve discovered an amazing story.

If you’ve been producing video programming at the Media Center, you may already have content that could be turned into a podcast. Interviews, plays, and presentations can easily be exported into an audio file that you can share as a podcast. 

2. What equipment will you need?

Your smartphone and computer probably have audio recording capabilities, but if you want to sound more professional, consider using more advanced recording equipment, such as the RODECaster Pro at the Media Center. The microphones will sound much better than if you’re recording at home. Our podcasting kit includes 4 microphones and Bluetooth capability so you can even record a phone call! 

The Media Center also offers a Zoom recorder, shotgun microphones, and lavalier microphones if you want to collect recordings out in the field. 

But if you’re in a pinch, any recorder is better than no recorder! If you’re out and about and come across someone interesting that could add a great perspective to your podcast, record them on your smartphone. 

3. How should you edit your podcast?

There is a plethora of audio editing software available, for free and for purchase, that are great for podcast editing. You may want to try a few and see what feels best for you. For beginners, Audacity might be a good place to start, as its interface is relatively simple and the software is available for free. The Media Center also offers Adobe Audition at our edit suites. 

During post-production, you may want to include a musical intro/outro, or music and sound effects throughout. Make sure you are using copyright-free music if you don’t want to pay for music! Your Media Center membership includes access to a copyright-free music subscription. Better yet – find a musician friend who will let you use their music in your podcast. 

Before distributing your podcast, you’ll want to design cover art to go along with it. You can use online design tools like Adobe Spark, or try using Adobe Photoshop, which is offered at our Media Center editing suites. Follow these guidelines to ensure that your image will look great on podcast platforms.

4. How do you host and syndicate a podcast?

So you’ve finished editing your podcast and you’re ready to go. There are a couple of steps you need to take to get your podcast distributed on popular platforms. 

First, you need to choose a host. Podcast hosts are sites that store your podcast file and distribute it via RSS feed to platforms like iTunes, Spotify, and Stitcher. Anchor, owned by Spotify, is a popular free host that even offers editing tools and analytics. Other sites like Buzzsprout and Podbean offer limited hosting and storage on their free plan, but you can upgrade for unlimited storage. 

Once you’ve chosen a host and added your podcast, the host allows you to distribute your podcast using an RSS feed to the major platforms where listeners can easily find them. 

For added distribution, the Media Center can add your podcast to our website. Ask a staff member about our partnership with WKKL if you’d like to hear your podcast on the radio! 


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